Acuvue Oasys with transitions demo

Demonstrate the ACUVUE® OASYS with Transitions™ lenses to potential customers

Marketing materials were able to explain the basic concept of a tinting contact lens, but many questions still remained for potential customers. Proving their effectiveness in a hands on demonstration became very important to drive sales and market acceptance.

Initial concept renderings

Proof of concept prototype

First production prototypes

Demo Workflow

Production Demo Unit

Thousands of demo units were manufactured and distributed to eye doctors across the country.